World BASC Organization

BASC Shares its Experience at the II International Congress of Customs Brokers ASODAA–ASAPRA in El Salvador

Date

Thanks to the strong ties of cooperation between BASC and the International Association of Professional Customs Brokers (ASAPRA), the Organization was invited to participate in the II International Congress of the Association of Customs Brokers of El Salvador (ASODAA). The event was held on May 6, 2025, in San Salvador, as part of the meetings of the Multilateral Convention on Cooperation and Mutual Assistance between the Customs Administrations of Latin America, Spain, and Portugal (COMALEP) and the 5th Joint Customs–Regional Private Sector Group (GRSP) Forum of the Americas and the Caribbean. 

Representing the World BASC Organization (WBO), Suzanne Lemaitre, executive director, participated in the academic agenda of the event as an invited panelist, sharing BASC’s experience as an active member of the GRSP of the World Customs Organization (WCO). Lemaitre joined the session titled "Contributions of the Regional Private Sector Group to the WCO", which featured distinguished associations and private sector leaders, including Nelson Brens, president of ASAPRA; Patricia Masella, president of AMECOMEX (Brazil); Moisés Solís Flores, vice president of ALACAT; and Víctor Almiray, director of customs and trade compliance for Latin America at HUAWEI. 

During her remarks, Lemaitre shared WBO’s perspective as a permanent member of the Private Sector Consultative Group (PSCG) and the GRSP of the WCO, emphasizing the importance of public-private cooperation in strengthening security across international supply chains. She highlighted the BASC program as a reference model for ethics, transparency, and risk management in international trade.

Gracias a los lazos de cooperación existentes entre BASC y la Asociación Internacional de Agentes Profesionales de Aduana (ASAPRA), la Organización fue invitada a participar en el II Congreso Internacional de la Asociación de Agentes de Aduana de El Salvador (ASODAA). El evento se llevó a cabo el 6 de mayo de 2025 en San Salvador, en el marco de las reuniones del Convenio Multilateral sobre Cooperación y Asistencia Mutua entre las Aduanas de América Latina, España y Portugal (COMALEP) y del V Foro Conjunto Aduanas – Grupo Regional del Sector Privado (GRSP) de las Américas y el Caribe.   En representación de World BASC Organization (WBO), Suzanne Lemaitre, directora ejecutiva, participó en la agenda académica del evento como panelista invitada, compartiendo la experiencia de BASC como miembro activo del GRSP de la Organización Mundial de Aduanas (OMA). Lemaitre intervino en la sesión titulada “Aportes del Grupo Regional del Sector Privado a la OMA”, que contó con la participación de destacadas asociaciones y líderes del sector privado, entre ellos: Sr. Nelson Brens, presidente de ASAPRA; Patricia Masella, presidenta de AMECOMEX (Brasil); Moisés Solís Flores, vicepresidente de ALACAT; y Víctor Almiray, director de cumplimiento aduanero y comercial para Latinoamérica de HUAWEI.    Durante su intervención, Lemaitre compartió la visión de WBO como miembro permanente del Grupo Consultivo del Sector Privado (PSCG por sus siglas en inglés) y el GRSP de la OMA, sobre la importancia de la cooperación público-privada para el fortalecimiento de la seguridad en la cadena de suministro internacional, destacando el rol del programa BASC como modelo de referencia en materia de ética, transparencia y gestión de riesgos.
First image: José Benjamín Mayorga, director general of Customs of El Salvador, delivering the opening remarks of the Congress. Second image: Panelists receiving recognition for their participation in the panel “Contributions of the Regional Private Sector Group to the WCO.”

In addition, reflecting BASC’s growing presence in Central America, the BASC El Salvador Chapter, represented by Board President José Javier Ayala, participated in the panel “Interconnectivity, Innovation, and Security in Logistics.” Ayala shared the private sector’s perspective on implementing best practices in supply chain management and the chapter’s active role in promoting secure trade in the region, drawing on BASC’s experience. He was joined by key representatives of national private-sector associations, including Fernando Romero of the Exporters Corporation of El Salvador (COEXPORT), Mario Morán, president of the Salvadoran Association of Freight Forwarders (ASAC), and Roberto Fuentes, secretary general of ASAPRA.

De  izquierda a derecha: Roberto Fuentes, José Javier Ayala, Mario Morán, y Fernando Romero, comentando sobre la interconectividad, innovación y seguridad en la logística del comercio internacional.
From left to right: Roberto Fuentes, José Javier Ayala, Mario Morán, and Fernando Romero, sharing insights on interconnectivity, innovation, and security in international trade logistics.
De  izquierda a derecha: Roberto Fuentes, José Javier Ayala, Mario Morán, y Fernando Romero, comentando sobre la interconectividad, innovación y seguridad en la logística del comercio internacional.
From left to right: José Javier Ayala, president of BASC El Salvador; Suzanne Lemaitre, executive director of WBO; and Carlos Aguirre, president of ASODAA.

BASC’s presence at this event is aligned with the commitments established in the Memorandum of Understanding signed between WBO and ASAPRA in 2024, which promotes technical cooperation for the facilitation of secure international trade. It also reinforces BASC’s position as a strategic ally of customs administrations and the private sector across the Americas.

Representanes de BASC El Salvador y WBO presentes en el congreso ASODAA - ASAPRA. De izquierda a derecha: María Eugenia Peñate, auditora de certificación BASC; Yesenia Martínez, jefa de mercadeo y capacitaciones BASC EL Salvador; Beatriz Cerna, directora ejecutiva BASC El Salvador; Suzanne Lemaitre directora ejecutiva WBO; María de los Ángeles Navarrete, auditora de certificación BASC; y José Javier Ayala, presidente BASC El Salvador.
Representatives of BASC El Salvador and WBO present at the ASODAA–ASAPRA Congress. From left to right: María Eugenia Peñate, BASC certification auditor; Yesenia Martínez, head of marketing and training at BASC El Salvador; Beatriz Cerna, executive director of BASC El Salvador; Suzanne Lemaitre, executive director of WBO; María de los Ángeles Navarrete, BASC certification auditor; and José Javier Ayala, president of BASC El Salvador.

Finally, the efforts of the BASC El Salvador chapter were recognized for its strong commitment to expanding the BASC model in the country and for its work in promoting a corporate culture based on compliance, transparency, and trust in international trade.